Author: FiveRingTV

Beijing Olympics Primetime Coverage Report Day 11: Mixed Sex Sports Lead Post Super Bowl Coverage On NBC; Women’s Sports Still Lead Overall

Posted on February 14, 2022February 18, 2022 by FiveRingTV

Mixed sex sports received the most coverage during NBC's post Super Bowl primetime Olympic broadcast on Sunday, February 13, 2022.

Beijing Olympics Primetime Coverage Report Day 10: Women’s Sports Lead Coverage On NBC; Women’s Sports Lead Overall Coverage

Posted on February 13, 2022February 13, 2022 by FiveRingTV

Women's sports scored the most coverage during NBC's primetime Olympic broadcast on Saturday, February 12, 2022, during a night where airtime was relatively evenly distributed between men's, women's and mixed sex sports.

Beijing Olympics Primetime Coverage Report Day 9: Mixed Sex Sports Receive More Coverage On NBC Than Men’s or Women’s Sports; Women Still Lead Overall Coverage

Posted on February 12, 2022February 13, 2022 by FiveRingTV

Driven by team snowboard cross, mixed sex sports received 43.82% of the sports coverage during NBC's primetime Olympic broadcast on Friday, February 11, 2022, more than either men's or women's sports.

Beijing Olympics Primetime Coverage Report Day 8: Men’s Sports Receive More Coverage On NBC Than Women’s; Women Still Lead Overall Coverage

Posted on February 11, 2022February 13, 2022 by FiveRingTV

Men's sports received just over 56% of the coverage, when mixed sex sports are excluded, during NBC's primetime Olympic broadcast on Thursday, February 10, 2022.

Women Lead The First Week Of NBC’s Primetime Beijing Olympic Broadcast Coverage

Posted on February 10, 2022February 18, 2022 by FiveRingTV

Women’s sports received more airtime than men’s sports on NBC’s primetime Olympic broadcast during Week 1 of the Beijing Winter Games, say James R. Angelini (University of Delaware) and Paul J. MacArthur (Utica College), co-authors of the book Olympic Television: Broadcasting the Biggest Show on Earth.