Mixed sex events received more airtime than men’s and women’s sports during NBC’s primetime Olympic broadcast on Wednesday, February 11, 2026.
Two men’s events had more than one minute of coverage.
Men’s Speed Skating had more than 24 and a half minutes covering the 1,000 meter final and medal ceremony as Team USA’s Jordan Stolz set an Olympic record while winning the gold medal. Stolz was also the subject of a profile piece.
Men’s Alpine Skiing had nearly 24 minutes of airtime for the Super-G race, where Team USA’s Ryan Cochran-Siegle won silver, while Switzerland’s Franjo von Allmen and Marco Odermatt won gold and bronze, respectively. NBC also aired a profile of Odermatt.
Two women’s event received more than one minute of airtime.
Women’s Freestyle Skiing had just over 7 minutes for the moguls final where Team USA’s Liz Lemley and Jaelin Kauf won gold and silver, respectively. France’s Perrine Laffront won bronze.
Women’s Snowboarding had just over 6 minutes of airtime for the halfpipe qualifications.
The sole mixed event was Ice Dancing, which received more than 1 hour and 4 minutes of coverage as Team USA’s Madison Chock and Evan Bates won the silver medal, while France’s Laurence Fournier and Beaudry Guillaume Cizeron won gold and Canada’s Piper Gilles and Paul Poirier won bronze.
Overall, coverage of men’s events accounted for 38.81% of NBC’s primetime Olympic broadcast. Women’s events received 10.98% of the coverage. Mixed sex events (e.g., ice dancing) received 50.21% of NBC’s coverage.

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When mixed sex events are excluded, men’s sports received 77.96% of NBC’s coverage compared to 22.04% for women’s sports.

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Regular updates about NBC’s primetime coverage of men’s and women’s sports will be posted throughout the 2026 Milano Cortina Winter Games on FiveRingTV.com. Updates are also be posted on the @FiveRingTV X feed and the @FiveRingTV Bluesky feed. A mid-Olympic report, with complete sport-by-sport coverage breakdowns, will also be issued.
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Method: The percentage of primetime devoted to men’s, women’s and mixed sex sports is calculated by a single researcher, utilizing a stopwatch and DVR or DVD time codes, measuring (to the millisecond) the total amount of time devoted to each event. Any time spent at the actual athletic site, on a profile about an athlete, promos about a specific athlete or sport, and host commentary about a specific sport or athlete is recorded. Split screens combining commercials and live coverage are included in the calculations, but commercial breaks are not included. The NBC broadcast network East Coast feed is used for the calculations. Olympic coverage on cable networks and live streaming are not included. Network overruns beyond 11:00pm up to the break for local news are included within the calculations.
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Olympic Television: Broadcasting the Biggest Show on Earth contains a detailed 20-year examination of how male and female athletes have been covered within primetime Olympic broadcasts. The book also has analyses of how race/ethnicity and nationality impact Olympic coverage, interviews with NBC personnel about the content and production of Olympic broadcasts, and a detailed overview of Olympic television history. Published by Routledge, it is available in hardcover, paperback and ebook formats at Amazon.com, the Routledge website, and other outlets.