Men’s sports received significantly more airtime than women’s sports during NBC’s post Super Bowl primetime Olympic broadcast on Sunday, February 8, 2026.

The only men’s event with more than one minute of airtime was Figure Skating, where nearly 16 minutes of Team free skate coverage was featured. Team USA’s Ilia Malinin won the free skate competition and Team USA won the overall Team Figure Skating event.  

Two women’s events received more than one minute of airtime. 

Women’s Alpine Skiing had just over 20 and a half minutes of airtime focused on the women’s downhill event, including Breezy Johnson winning Team USA’s first gold medal and coverage of Lindsey Vonn’s crash.

Women’s Figure Skating had nearly 13 and a half minutes airtime with coverage of the women’s free skate in the team event.

None of the mixed events totaled at least a minute of coverage.

Overall, coverage of men’s events accounted for 31.28% of NBC’s primetime Olympic broadcast. Women’s events received 66.48% of the coverage. Mixed sex events (e.g., ice dancing) received 2.24% of NBC’s coverage.

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When mixed sex events are excluded, men’s sports received 32.00% of NBC’s coverage compared to 68.00% for women’s sports.

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Regular updates about NBC’s primetime coverage of men’s and women’s sports will be posted throughout the 2026 Milano Cortina Winter Games on FiveRingTV.com. Updates are also be posted on the @FiveRingTV X feed and the @FiveRingTV Bluesky feed. A mid-Olympic report, with complete sport-by-sport coverage breakdowns, will also be issued.

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Method: The percentage of primetime devoted to men’s, women’s and mixed sex sports is calculated by a single researcher, utilizing a stopwatch and DVR or DVD time codes, measuring (to the millisecond) the total amount of time devoted to each event. Any time spent at the actual athletic site, on a profile about an athlete, promos about a specific athlete or sport, and host commentary about a specific sport or athlete is recorded. Split screens combining commercials and live coverage are included in the calculations, but commercial breaks are not included. The NBC broadcast network East Coast feed is used for the calculations. Olympic coverage on cable networks and live streaming are not included. Network overruns beyond 11:00pm up to the break for local news are included within the calculations.

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