NBC’s primetime Olympic broadcast on Friday, February 6, 2026 focused on the Opening Ceremonies .

Two sports received more than one-minute of coverage. 

Men’s Bobsled had nearly 1 and a half minutes of airtime as Snoop Dogg talked with U.S. Flagbearer Frank del Duca, while Women’s Alping Skiing had 1 minute and 45 seconds worth of airtime for video packages featuring Mikaela Shiffrin and Lindsey Vonn.

Overall, coverage of men’s events accounted for 45.9% of NBC’s primetime Olympic broadcast. Women’s events received 50.55% of the coverage. Mixed sex events (e.g., ice dancing) received 3.55% of NBC’s coverage.

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When mixed sex events are excluded, men’s sports received 47.59% of NBC’s coverage compared to 52.41% for women’s sports.

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Regular updates about NBC’s primetime coverage of men’s and women’s sports will be posted throughout the 2026 Milano Cortina Winter Games on FiveRingTV.com. Updates are also be posted on the @FiveRingTV X feed and the @FiveRingTV Bluesky feed. A mid-Olympic report, with complete sport-by-sport coverage breakdowns, will also be issued.

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Method: The percentage of primetime devoted to men’s, women’s and mixed sex sports is calculated by a single researcher, utilizing a stopwatch and DVR or DVD time codes, measuring (to the millisecond) the total amount of time devoted to each event. Any time spent at the actual athletic site, on a profile about an athlete, promos about a specific athlete or sport, and host commentary about a specific sport or athlete is recorded. Split screens combining commercials and live coverage are included in the calculations, but commercial breaks are not included. The NBC broadcast network East Coast feed is used for the calculations. Olympic coverage on cable networks and live streaming are not included. Network overruns beyond 11:00pm up to the break for local news are included within the calculations.

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